Privacy Policy

Privacy Policy

Last Updated: September 2026

Apricot Lane Cockeysville respects your privacy and is committed to protecting the personal information you share with us.

This Privacy Policy describes how Apricot Lane Boutique – Cockeysville (“we,” “us,” or “our”) collects, uses, shares and protects personal information when you visit apricotlanecockeysville.com, shop with us online or in our Cockeysville store, create a customer account, communicate with us, or otherwise interact with our services.

By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.

1. Personal Information We Collect

Depending on how you interact with us, we may collect the following types of information:

Contact and Customer Information

This may include your name, email address, telephone number, billing address, shipping address and other information you provide when creating an account, placing an order, contacting us or interacting with our store.

Order and Transaction Information

When you make or attempt to make a purchase, we may collect information relating to your order, products purchased, purchase history, payment method, billing and shipping information, returns, exchanges, gift cards and other transaction details.

Payment information is processed through our payment processing providers. We do not necessarily receive or retain complete payment card information.

Website and Device Information

When you visit our website, certain information may be collected automatically, including your IP address, browser type, device information, time zone, referring website, pages or products viewed, interactions with our website and other usage information.

Marketing Information

If you sign up to receive emails, text messages or other marketing communications, we may collect your contact information and information about your preferences and interactions with those communications.

You may unsubscribe from marketing communications at any time using the unsubscribe instructions provided in the communication or by contacting us.

2. How We Use Your Personal Information

We may use personal information to:

• Process and fulfill purchases and orders;
• Process payments, returns, exchanges and store credits;
• Arrange shipping or in-store pickup;
• Create and maintain customer accounts;
• Provide customer service and respond to questions or requests;
• Send order confirmations and other transactional communications;
• Detect or prevent fraud, unauthorized transactions or other misuse;
• Maintain appropriate business, accounting and transaction records;
• Improve our website, products, services and customer experience;
• Understand how customers interact with our website;
• Measure the effectiveness of advertising and marketing;
• Send marketing communications when permitted and consistent with your preferences;
• Comply with applicable legal, tax, regulatory and contractual obligations; and
• Protect our business, customers, website and legal rights.

3. Cookies & Similar Technologies

Our website may use cookies and similar technologies, including pixels, tags and other tracking technologies, to operate the website, remember preferences, understand website activity, improve the customer experience and, where applicable, measure or personalize advertising.

Some cookies are necessary for our website to function properly. Other cookies may relate to analytics, advertising, social media or other optional features.

Where available, you may manage your cookie preferences through the cookie settings provided on our website. You may also be able to control certain cookies through your browser settings.

Disabling certain cookies may affect the functionality or features available on our website.

4. Analytics & Advertising

We may use analytics and advertising services to better understand how visitors use our website and how our marketing performs.

These services may use cookies or similar technologies to collect information about interactions with our website and, depending on the service and your privacy choices, may help us measure advertising effectiveness or deliver advertising that may be more relevant to you.

The specific technologies and providers we use may change from time to time as our website and marketing tools evolve.

Where required or available, you may manage your preferences through our website's cookie controls or through the privacy controls offered by the applicable third-party service.

5. How We Share Personal Information

We may share personal information with trusted service providers when reasonably necessary to operate our business and provide services to you.

These providers may include companies that assist us with:

• eCommerce and point-of-sale services;
• Payment processing;
• Website hosting and technology;
• Order fulfillment and shipping;
• Email or other customer communications;
• Analytics;
• Advertising and marketing;
• Fraud prevention and security; and
• Professional, accounting or other business services.

Our eCommerce and point-of-sale technology is provided by Lightspeed. Lightspeed may process customer information on our behalf in connection with providing these services.

We may also disclose information when reasonably necessary to comply with applicable law, legal process or government requests; protect our rights or property; prevent fraud or misuse; protect the safety or rights of our customers or others; or in connection with a sale, transfer, restructuring or other change involving our business.

We do not disclose personal information to third parties for purposes unrelated to operating, supporting or marketing our business except as described in this Privacy Policy, with your direction or consent, or as permitted or required by law.

6. Your Privacy Choices & Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to request:

• Information about the personal data we maintain about you;
• Access to certain personal data;
• Correction of inaccurate personal data;
• Deletion of certain personal data; and
• Information about how certain personal data is used or shared.

Maryland residents may have additional rights under the Maryland Online Data Privacy Act, when applicable, including rights concerning access, correction, deletion and certain processing or sharing of personal data.

If you have questions about the personal information we maintain about you or would like to make a privacy-related request, please contact us at cockeysville@apricotlaneusa.com.

We may need to verify your identity before completing a request. Certain information may also need to be retained where permitted or required by law, including for tax, accounting, transaction, fraud-prevention or other legitimate legal purposes.

We will not unlawfully discriminate against you for exercising applicable privacy rights.

7. Marketing Communications

If you have chosen to receive promotional emails or other marketing communications from us, you may opt out at any time by following the unsubscribe instructions contained in the communication.

Please note that even if you opt out of promotional communications, we may still send transactional or service-related communications regarding your purchases, orders, account or other interactions with us.

8. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including fulfilling transactions, maintaining business and accounting records, providing customer service, resolving disputes, preventing fraud and complying with legal obligations.

Retention periods may vary depending on the type of information and the purpose for which it was collected.

9. Data Security

We and our service providers use reasonable administrative, technical and organizational safeguards designed to protect personal information.

However, no method of electronic transmission or storage can be guaranteed to be completely secure, and we cannot guarantee absolute security of personal information.

10. Third-Party Websites & Services

Our website may contain links to websites, social media platforms or services operated by third parties.

We are not responsible for the privacy practices, security or content of third-party websites or services that we do not control. We encourage you to review the privacy policies of those services when you visit them.

11. Children's Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information online from children under 13.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology, services or applicable legal requirements.

When we make changes, we will post the updated Privacy Policy on this page and update the “Last Updated” date above.

13. Contact Us

If you have questions about this Privacy Policy, our privacy practices or your personal information, or if you would like to submit a privacy request, please contact us:

Apricot Lane Cockeysville
9735 York Road
Cockeysville, MD 21030
cockeysville@apricotlaneusa.com